Where tradition meets innovation.

Making people happy, one game at a time.
Pairing the best craft with the best tech to bring the most fun money can buy.

It’s all about partnerships.

Through all our venues, franchises and business-to-business partnerships, to our relationships with our players worldwide, The Social Gaming Group specialise in marrying seemingly opposing concepts in a way that perfectly encapsulates the Competitive Socialising movement.

Our player interaction through events and tournaments establishes a loyal customer base around locations that house our concepts.

Our values.

Inclusive & High End

Authentic & Pioneering

Personal & Professional

Committed & Creative

Inclusive & High End

The Social Gaming Group is built around bringing accessible and memorable competitive socialising experiences to the best venues, pubs, bars, offices and leisure destinations across the world. Our products are the best, for everyone.

Authentic & Pioneering

Whether its the SHUFL Curve, or our versatile camera technology, our market-leading concepts all embrace classic gaming, elevated through innovation.

Personal & Professional

With us, you can expect an above and beyond working relationship, where you see all the benefits of The Social Gaming Group’s experience and ongoing journey. Our partnerships are an integral part of our mission, and the strongest outputs arise from genuine connections. We ensure open communication, trust, and a collaborative spirit that drives us toward shared success.

Committed & Creative

Our commitment to these connections not only enhances creativity and innovation but also ensures effective and proactive partnerships. By partnering with us, you join a dedicated team invested in your success, ensuring outstanding results through continuous creativity and support.